Teaching Sustainable Business Models— A Modeling-Driven Approach

Maren Stadtländer, Thorsten Schoormann, and Ralf Knackstedt


Business Model Development, Business Model Modeling, Sustainability


We report on lessons learned from a master-level university course teaching the development of sustainability-oriented business models by emphasizing the modeling perspective. Our approach combines traditional lectures with experiential learning-based elements such as small group exercises, case studies, and in-class reflection to foster students’ factual knowledge and practical skills.