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Business Model Design Themes, Value Propositions and Firm Performance

Published: 25.10.2018

by Ekaterina Migol , Olga Tretyak , Christian Nielsen (1)


This paper presents the results of a study of business model design themes of 30 retailers from Russia. We find a positive relationship between novelty-centred business models and company performance. Furthermore, companies achieved the best performance by combining elements of the efficiency and complementarity business model design themes.

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Length: 5 pages


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