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Online Courses on Business Model Innovation for Practitioners in SMEs

Published: 01.06.2019

by Mark de Reuver , Martijn Cligge , Timber Haaker


We develop and evaluate five online courses (MOOCs) on business model innovation, tailored to small and medium sized enterprises (SMEs). Six design principles are found for such courses: regarding type and form of learning contents; time investments from participants; practical examples and tools; integration with daily practice; and participative learning.

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Length: 12 pages


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