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Activate Business Model Learning Through Flipped Classroom

Published: 01.06.2019

by Leandro Bitetti


The paper presents a teaching experience in a master course about business models following a pedagogical approach, which combines flipped classroom and backward design to facilitate the development of students’ competencies. The results confirm this method is effective, though it requires a significant shift in both lecturers’ and students’ roles.

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Length: 10 pages


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