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Using Digital Gamification in the Context of Business Models

Published: 31.10.2019

by Jesper Chrautwald Sort , Peter Martin Holst

Abstract

The use of blended learning and gamification to enhance motivation and learning by the students is a recent and increasingly important topic in teaching. This paper will give an example of how gamification was implemented in an entrepreneurial course using business models as the primary structure.

More information about this paper

Length: 9 pages

DOI: https://doi.org/10.5278/ojs.jbm.v7i3.2556

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